web · 2026

Synvelt

B2B corporate redesign with Framer migration, integrated CMS, and critical zero-downtime DNS infrastructure management.

Synvelt
synvelt.com ↗
  • Framer
  • Framer CMS
  • DNS
  • SEO
  • Open Graph
  • Google Workspace
The problem

The original site was a static 2019 Wix page with no CMS, no structured SEO, and a shared DNS infrastructure hosting critical services: the subdomain `arxivar.synvelt.com` ran an internal document management system on a private server, and Google Workspace managed corporate emails. Any DNS migration error would have taken down the site, emails, and the client's document management system.

Decisions

We designed the new site in Framer with an integrated CMS to allow the client to manage content autonomously. The DNS migration was executed with surgical precision: A and CNAME records for the main domain were pointed to Framer, Google Workspace MX and TXT records were preserved, and the `arxivar.synvelt.com` subdomain was protected by isolating it with its private IP. B2B conversion-focused copywriting was written and on-page SEO was configured with dynamic CMS variables.

Result

Successful zero-downtime launch. All critical services running without interruption post-migration. Modern, scalable site with structured SEO ready for indexing. Operational CMS enabling the client to publish new services and projects autonomously. Professional social previews for LinkedIn and WhatsApp. Documented roadmap for future Wix independence.

Numbers
>95mobile lighthouse
0SEO lost in migration
Links
What it is

Synvelt is a B2B digital transformation company that operated with an outdated 2019 single-page Wix site with no room to scale. The project involved a full transformation: a modern corporate design in Framer, CMS implementation for Services, Projects, and Products sections, and a zero-downtime DNS infrastructure migration.

My role

Tech Lead & UI/UX Designer — Full site design, CMS architecture, DNS infrastructure management, and on-page SEO strategy.